New Website for Specialty Coatings

In 2016, Specialty Coatings hired one of the leading Nashville web design companies, 323 Design, to redesign our website from the ground up. As one of the leaders in industrial and commercial floor coatings our goal was to develop a site that was user friendly and looked great on any device. Plus, it had to match the quality and consistency of the Specialty Coatings brand.

Our new website now has an image gallery to show off some of our best work and we now have a featured projects section that allows for potential customers to view past projects and get an idea of what we are capable of. All of our services are featured in an easy-to-navigate drop down menu so that website users can find exactly what they are looking for in one click. Our featured services include:

  • Epoxy/Urethane Floor Coatings
  • Troweled Mortars
  • Acid Stain Flooring
  • Concrete Surface Preparation
  • Quartz Flooring
  • Epoxy Flake Floor Coating
  • Concrete Polishing

A New Mobile Friendly Design

Our previous website which was built back in 2007 was built before mobile phones were so popular. As the popularity of mobile phones grew so did the amount of people using their phones to browse the web. Our old website did not allow for a smooth experience for people browsing our site so our redesign included a mobile-friendly responsive design which adjusts it’s view seamlessly for whatever device people are using to browse our website. This feature makes it easy to learn more about our company from anywhere, and also allows for a seamless experience for our clients and potential customers.

Another benefit of the new mobile-friendly design is that it allows our site to be more flexible as the amount of devices and sizes continue to grow and change. As our company has grown and become more successful it is important that our brand and the quality of our branding grows and stays consistent.

About Our Webmaster

We have partnered with 323 Design for more than 10 years to manage our online brand. 323 Design is one of the leading web design and logo design companies in Nashville. They specialize in working with a variety of different industries and have the experience of building hundreds of websites since opening business in 2003. They’ve built sites for fitness companies like MUVFit that offers personal trainers in Nashville and child care companies like Learning Zone that has recently opened new preschools in Murfreesboro, TN. They also specialize in working with companies of different sizes, from large corporations like HCTec to startups like Bug Authority, a locally owned bed bug exterminator Nashville residents can call for inspections and treatment. They also specialize in e-commerce websites for companies like Geenyus, the makers of the original Tennessee Tristar shirt. If you are looking for a web design company for your next project you can checkout 323 Design online or visit their office in historic downtown Franklin, TN.